Do you think that marketing has nothing to do with your job as an Ethics & Compliance Officer? Think again. No matter what you are doing, you are telling a story. And you need to sell that story. Sell it to your employees, your customers, your suppliers and, most importantly, to management. If you want to increase your influence within and without your organization, this book is for you!
The genius of this book is that it recognizes that most of us already know what the right thing to do is. What we struggle with is the how. The author shares practical ways for all of us to make things right – without getting hurt in the process.
If you default new hires into your 401(k) plan (and allow them to leave) instead of simply allowing them to join the plan, they are very unlikely to ever leave the plan. What if you could use the “default” nudge – or any of the other nudges described in this book – to help your employees perform more ethically and compliantly? Well, you can, and this book can help you do it.
This book has nothing to do with ethics & compliance, yet everything to do with it. The authors show how our work motives determine how well we work – and, surprisingly, how ethical our performance will be. An absolute must-read.
I am adding this book on the 60th anniversary of its original publication. Still in 2020, Blacks and people of color face deeply institutionalized racism all over the world. While no one is perfect, the character of Atticus Finch can surely serve as a model of ethical leadership.
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