Macro patience, micro speed

Many of the organizations we work for operate on a 90-day cycle.

It doesn’t mean we have to.

Improving a corporate culture takes time. It requires that we change the very processes believed to be responsible for the organization’s success. We will meet resistance.

We must accept that it might takes years to get the job done. And we must refuse to go a single day without making some progress towards that goal.


HT to Gary Vaynerchuk for coining the macro/micro concept.

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